Vitax’s national sales manager has become president of the Garden Industry Manufacturers Association (GIMA), one of the industry’s leading bodies. Colin Wetherley-Mein has worked at Vitax for over 20 years and has been on GIMA’s council for four years, with the past 12 months serving as Honorary Treasurer.
Out-going president – Bosmere’s Steve Millington – handed over the chains to Colin at this year’s AGM which was attended by over 80 members. Colin will be supported by vice-president, Chris Ramsden from Suttons Consumer Products.
Vicky Nuttall, GIMA’s director, says: “The past year has seen significant changes in the garden and horticulture sector and Steve has navigated our members through uncertain times as we begin to evolve as an industry. Colin has been part of that team and his experience and knowledge will ensure the progress we have made continues. He has also set very clear goals which will support our members commercially through providing new initiatives.”
As part of his presidency Colin will continue to build strong links with other organisations such as the Horticulture Trade Association, Garden Centre Association and Gardenex as members seek support on new routes to market. “It is vital that like-minded organisations work together to ensure the industry remains competitive whilst continuing to safeguard the interests of our members,” he says. Whilst we will continue to host a range of day conferences and buyer-connect days, we will also be investing in research to deliver market data which will form part of our strategy going forward and a greater understanding of what consumers want from its retailers.”